accessing asia

"By the second half of this decade, ASEAN will be Asia Pacific’s third largest automotive market and Thailand will be its natural hub as Southeast Asia’s only true manufacturing exporter."(1)

Car makers obsessed by numbers are looking at the ASEAN regional market that is home to more than 400 million people. For many years, Thailand has captured the lion’s share of automotive investment in Southeast Asia with the likes of General Motors, Ford, DaimlerChrysler, Volkswagen, Volvo, BMW, Isuzu, Toyota, Mitsubishi, Nissan, Honda and Hino having established production bases in Thailand. Thailand has drawn up the “Automotive Industry Master Plan’ which aims at the production of one million vehicles in 2006 (700,000 pickup trucks and 300,000 passenger cars) with a value of US$11.6 billion and a 40% export ratio.

“Motor vehicles are Thailand’s third biggest export today after agriculture and fishery but within three or four years, automotive will be our primary export.” (2) Thailand’s pickup production capability, inclusive of engines and bodywork is well developed and is currently the world’s second largest market for pickup trucks. It’s ability to achieve world-class production quality and a combination of government schemes and incentives have all contributed to its star status for automotive production.

Auto Components + Aftermarket 2003 provides the ideal marketing platform for companies wishing to enter or expand their sales activities in this high potential ASEAN automotive market. The comprehensive exhibition programme and its highly targeted visitor promotion programme ensure that the right audience is delivered to the exhibiting companies.

A series of supporting programmes such as procurement pavilion, official visiting delegations, business-matching services and technical seminars will add to the buzz during the four-day seller-meet-buyer event. Assess and access the market at Auto Components + Aftermarket 2003, ask for more information today!